Meanwhile in my company the leadership just thinks that we have a messaging problem after the new AI stuff we implemented made absolutely no difference in the sales numbers.
I’m surprised they at least know they have a problem. I would think these companies would just say “look how the sales numbers haven’t changed, that means that we were correct in doing the AI thing. Without it, sales would be sinking into the ocean!”
Meanwhile in my company the leadership just thinks that we have a messaging problem after the new AI stuff we implemented made absolutely no difference in the sales numbers.
I mean you do have a messaging problem. Your leadership has received bad messaging about what “AI” can do!
I’m surprised they at least know they have a problem. I would think these companies would just say “look how the sales numbers haven’t changed, that means that we were correct in doing the AI thing. Without it, sales would be sinking into the ocean!”
Advertise more and sell harder. Who cares what kind of trash the customers end up buying, because only profits matter.