‘Morale is at an all-time low’: Ex-Googler writes scathing latter slamming layoffs and ‘eroded’ culture::An ex-Googler wrote a 1,500-word letter criticizing the firm and CEO Sundar Pichai’s lack of “visionary leadership.”
‘Morale is at an all-time low’: Ex-Googler writes scathing latter slamming layoffs and ‘eroded’ culture::An ex-Googler wrote a 1,500-word letter criticizing the firm and CEO Sundar Pichai’s lack of “visionary leadership.”
They did produce something of value, Stadia, but instead of investing in it further with some exclusive games to show off its capabilities and lure more people and developers in … or just outright signing a deal to paying for the development cost to port some hits or Call of Duty to Stadia, they wrote it off, refunded everything, and shut it down.
It’s a major fail, they tried next to nothing to fix their messaging issues, failed to invest in areas that would’ve made a difference, and didn’t stick with it to challenge people’s beliefs that Stadia was going to be shut down.
They should’ve:
Imagine if people literally just pressed a few buttons on their old gaming computer and suddenly could play a bunch of their steam library in the cloud with better graphics for free on any device they wanted. I can’t imagine folks wouldn’t have stuck around with that kind of a deal.
This would have given people confidence, but really doesn’t reflect on Google as a whole, and just reinforces that they as a company will kill things at a moment’s notice.
I think in addition to all your points, they could have distanced Stadia from Google, and announced a new gaming company under the Alphabet umbrella. The hardware bundles they were selling with Chromecasts probably wouldn’t have been a thing, but I’m not sure if that would have been a bad thing. Having stadia as a completely separate entity from Google may have given it the breathing room it needed to get a good user base, without the stigma of google killing products.