WhatsApp is rolling out ads. In an update on Monday, Meta announced that it will now show ads from businesses through its Stories-like status feature.

Meta says it will tailor the ads to your interests by using “limited” information, including your country or city, language, the channels you follow, and how you interact with ads on the platform. You can also change your ad preferences from Meta’s Accounts Center.

This isn’t the only change Meta is making to WhatsApp. The company will also start showing promoted channels when you click on the Explore button to find new ones to follow. It’s also rolling out the ability to subscribe to channels to “receive exclusive updates” as well.

  • cRazi_man@europe.pub
    link
    fedilink
    English
    arrow-up
    23
    ·
    8 hours ago

    I’m forced to use WhatsApp chat so I keep it installed begrudgingly. But who the fuck is using WhatsApp stories?

    • PlutoniumAcid@lemmy.world
      link
      fedilink
      English
      arrow-up
      13
      ·
      8 hours ago

      I use Beeper which shows me a unified view of whatsapp and Signal and others. whatsapp itself has zero permissions on my phone. I hate that I need to have it at all but Europe is deep into that. Sigh.

      • kirk781@discuss.tchncs.de
        link
        fedilink
        English
        arrow-up
        2
        ·
        1 hour ago

        Whatsapp is popular a lot in many parts of the world. In India, WhatsApp is almost the defacto standard messaging app with Telegram probably flying in a far second. I doubt I know anyone who even uses stuff like Signal or Threema or any of the alternatives.

        • embed_me@programming.dev
          link
          fedilink
          English
          arrow-up
          1
          ·
          35 minutes ago

          Doesn’t help that Telegram media downloads are throttled by some Indian ISPs (looking at you, Jio)

      • lemmyingly@lemm.ee
        link
        fedilink
        English
        arrow-up
        5
        ·
        4 hours ago

        At least normal European people are locked into a platform that doesn’t care what device you’re using, unlike iMessage - so it’s not all bad

        • dubyakay@lemmy.ca
          link
          fedilink
          English
          arrow-up
          2
          ·
          2 hours ago

          I’m an iPhone user and I’ve never met anyone that gave a shit about iMessage. In the past ten years.

      • cRazi_man@europe.pub
        link
        fedilink
        English
        arrow-up
        15
        ·
        7 hours ago

        There was a big uproar amongst normies when the WhatsApp TOS changed…but people forget quickly and prefer convenience. That was our one chance to convert everyone over.

        • KyuubiNoKitsune@lemmy.blahaj.zone
          link
          fedilink
          English
          arrow-up
          1
          ·
          4 hours ago

          I stopped using it for 3 years, then I had to interact with a surgeon through it and reconnected with a fee people who still use it. I fucking hate using it

      • AugustWest@lemm.ee
        link
        fedilink
        English
        arrow-up
        1
        ·
        7 hours ago

        But then aren’t you trusting your credentials to yet another application? That seems like a bad idea…